Stratinis' Blog | Price Optimization and Revenue Management Insights and Tips

How Marketing People Can Use Pricing Effectively

Written by Stratinis | 06-Jun-2017 14:41:12

Our partners over at PriceBeam are organizing an interesting webinar next week about Marketing, Price Positioning and Brand Health from a pricing perspective: 

https://info.pricebeam.com/marketing-pricepositioning-brandhealth

Pricing is a fundamental part of marketing and marketing people should take a strong part in its strategy and development. The webinar will cover how brand managers, product managers, and other marketing people can approach brand health from a pricing perspective and see how the brand can grow through specific pricing strategies and tactics.