Stratinis Webinar: Pricing to Regional and Global Key Accounts

Regional and global key accounts represent a challenge for many international pricing people, as these key accounts more and more often compare prices, discounts, rebates and triple net prices across the different countries they buy products in. If a supplier has subsidiaries in Germany, China, Brazil and USA, the likelihood is that they will be charging differently for what is essentially the same or similar product. International buying teams are building structures and systems to increasingly discover such discrepancies and will exploit differences to their advantage. Pure price harmonisation is also usually not the solution as it will cost profits in price concessions as well as impact prices locally.

In this webinar we will look at the different challenges when pricing to regional and global key accounts, and suggest approaches and techniques for how to optimise that pricing and discounting.

The webinar will now take place on Thursday 24th January 2013 at 1500 Greenwich Mean Time / 1600 Central European Time / 1000 Eastern Standard Time. The session will last approximately 45 minutes with the opportunity for participants to ask questions.

Should you wish to participate, please contact webinar@stratinis.com for access details.